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Leading and Managing Change
How leaders
manage and lead through change is of vital importance. Failure to
successfully manage the process means that law firms store up long-term
problems for themselves and staff. Traditionally law firms have relied
on a command and control style of leadership – great in times of crisis,
not so great when you want a self-motivated, decisive workforce who are
willing to take responsibility for their actions.
In my experience the legal profession appears to lag behind when it
comes to planning for change. Take the recent spate of redundancies
affecting a significant number of firms. The redundancy issue has
exposed once again some lawyer/managers’ apparent inability to deal with
difficult situations in a compassionate and sympathetic manner. Those
lacking in interpersonal skills have exposed their weakness (yet again)
for all to see. Just as important as getting the procedure right is
looking after the well being of the individuals affected by the change.
The big question is how to motivate lawyers in the future. Motivating
the “redundancy survivors”, those lucky enough to keep their jobs, will
not be easy. The often-dangled carrot of partnership is appearing a less
attractive option. Firms that have cut themselves to the bone and
jettisoned any “slack” may find that there is a serious risk to their
business when holidays, illness and resignations strike.
Clients will also be sensitive to the change in personnel dealing with
their work. Clients are increasingly looking for value for money and
demanding a higher level of client care; they will not be impressed if
that level of service drops whilst the new person gets up to speed on
their file. (A word to the wise - neither will they be impressed if they
are charged for the privilege!)
So what can be done? As we all know managing professional staff presents
its own challenges at the best of times!
Other sectors actively seek to manage the change process and ensure that
any risks are reduced. They actively plan to avoid a drop in
productivity. An interesting parallel is the university sector. The
tensions encountered between academic staff and support staff is similar
to that between lawyers and support staff. I am involved in the design
and delivery of a variety of change programmes commissioned by
universities. Leading and Managing Change (for managers) and Coping with
Change (for staff) workshops allow a smooth implementation of change and
also equip managers with sufficient knowledge and skills to navigate
rough seas.
What plans have you got to equip your lawyer/managers with those
skills?
My tip is to understand how teams and individuals react to change.
Managers should be prepared for a drop in productivity and plan to
minimise it. They should know what makes both them and their staff tick.
How to communicate their vision for the future effectively to help drive
forward change in a positive manner.
Bruce Tuckman who studied team dynamics found that teams have distinct
life cycles - they play an important part in understanding why teams
react and behave in certain ways. Following Tuckman’s team model expect
your teams to go through a storming and even mourning phase.
Until next time
and best wishes
Jane
Wintringham
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